Education First: Live The Language Of Beijing

EF - Live The Language Of Beijing

Education First has released a rather beautiful promotional video, as part of its ‘Live The Language” campaign, that advertises its Mandarin Language Learning Programme.

For Western readers, if you watch it you might even learn some Chinese. Although if you can read neither Pinyin nor Simplified Chinese Characters you may be a little stuck as the video does not indicate how the words are pronounced. You can view it below:

On Youtube

On Tudou

For the Chinese readers, you can practice your English via the ‘London‘ verison:

On Youtube

On Tudou


Videos of Barcelona and Paris are also worth watching.

Credit to: Gustav Johansson, Niklas Johansson, Albin Holmqvist and Camp David

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3 Comments

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  1. Eduation First, aka English First in China… what to say?

    EF comes to China and it takes a big steaming dump on the country. It cheats the students, charges high prices for its mediocre English courses.

    Now, it is inviting Western students to come to China to learn Chinese? The only thing I can assume is that EF is going to find a new way to rape China in the butthole.

    I know this because I used to be a director and later a teacher trainer at EF. If you have any respect for yourself, whether as a Chinese or Westerner, please try a Chinese company.

    After all, you wouldn’t go go to MacDonald’s to get a three-course banquet, so why would you go to a Western company like EF to learn Chinese – ridiculous! I spit on this ad!

  2. Learned some new words!
    A few questions in the off chance that someone checks back here:
    1. What’s with the 寄住家庭 (and pinyin as “ji4su4″); is the “su” an alternative pronunciation? What’s the right way to write/say this concept?
    2. Is all skating just “溜冰”, even if there’s no 冰? Seems silly.

    • 1. 住(zhu4) never pronounces su4 in standard Chinese. Although 寄住家庭 is understandable, 寄宿(su4)家庭 sounds more “correct” to me.
      2. Yes, all skating can be referred as 溜冰. For roller skating, there is a more specific word 轮滑.

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