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Latest UKTI Trade Mission sees two of the UK's highly respected Ad Agency Chief Execs come to China to promote brand internationalisation between the two countries
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Brand expert Jack Derong talks about rapid brand expansion in China and what these brands should do to ensure they don't damage their image due to poor service
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An American advertising producer, John Beret, goes to Shanghai to try and sell fast food to the Chinese people. An endearing portrait of a modern day "Mad Man".
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chinaSMACK speaks to BBH China's CEO to find out more about one the most successful ad campaigns of this year, Johnnie Walker's 'Yulu' (Words On A Journey).
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The British advertising industry trade body, the IPA, is coming to China this month to learn more about and share knowledge Chinese brands and ad agencies.
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chinaSMACK speaks to Ogilvy China's Chairman T.B. Song and CEO Shenan Chuang about the agency's challenges and successes in their first 20 years in China.
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China's biggest brands are using the power of storytelling to connect with their audiences. We discuss and review some of the recent story-centric commercials.
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We speak to the M&C Saatchi's China CEO about her career in advertising, thoughts on the Chinese advertising industry and the teachings of Confucius.
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TED Talk extraordinaire and creative mogul, 'Rory Sutherland' shares his thoughts and experiences of China, its ad industry as well as his fondness for cravats.
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chinaSMACK interviews Jenny Chen from Wieden + Kennedy (Shanghai). We find out about her experiences at the agency and what it is like to create work for Nike.
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Leading authority on marketing in China, 'Tom Doctoroff' talks to chinaSMACK about Chinese consumers, the role of confucian values, and his olympic torch run.
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chinaSMACK talks to Adam J Schokora, founder and CEO of China's leading creative agency, 'NeochaEDGE'. The agency attracts the top creative talent from China.
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We speak with Pete Heskett of JWT as part of our series of interviews with the "Mad" men and women earning their keep in China's flourishing advertising industry.
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The first in an all new series of interviewing the creative men and women that earn their keep within the up and coming Chinese Advertising Industry.
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These Chinese advertising posters from Republican Era of 1920-30s China reflected the uncertain period of openness and prosperity on the eve of impending war.
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A look into how plagiarism is stifling creativity in China. Examining why it is such a big problem and if it can be prevented?
Latest UKTI Trade Mission sees two of the UK's highly respected Ad Agency Chief Execs come to China to promote brand internationalisation between the two countries0
Brand expert Jack Derong talks about rapid brand expansion in China and what these brands should do to ensure they don't damage their image due to poor service
An American advertising producer, John Beret, goes to Shanghai to try and sell fast food to the Chinese people. An endearing portrait of a modern day "Mad Man".
chinaSMACK speaks to BBH China's CEO to find out more about one the most successful ad campaigns of this year, Johnnie Walker's 'Yulu' (Words On A Journey).
The British advertising industry trade body, the IPA, is coming to China this month to learn more about and share knowledge Chinese brands and ad agencies.
chinaSMACK speaks to Ogilvy China's Chairman T.B. Song and CEO Shenan Chuang about the agency's challenges and successes in their first 20 years in China.
China's biggest brands are using the power of storytelling to connect with their audiences. We discuss and review some of the recent story-centric commercials.
We speak to the M&C Saatchi's China CEO about her career in advertising, thoughts on the Chinese advertising industry and the teachings of Confucius.
TED Talk extraordinaire and creative mogul, 'Rory Sutherland' shares his thoughts and experiences of China, its ad industry as well as his fondness for cravats.
chinaSMACK interviews Jenny Chen from Wieden + Kennedy (Shanghai). We find out about her experiences at the agency and what it is like to create work for Nike.
Leading authority on marketing in China, 'Tom Doctoroff' talks to chinaSMACK about Chinese consumers, the role of confucian values, and his olympic torch run.
chinaSMACK talks to Adam J Schokora, founder and CEO of China's leading creative agency, 'NeochaEDGE'. The agency attracts the top creative talent from China.
We speak with Pete Heskett of JWT as part of our series of interviews with the "Mad" men and women earning their keep in China's flourishing advertising industry.
The first in an all new series of interviewing the creative men and women that earn their keep within the up and coming Chinese Advertising Industry.
These Chinese advertising posters from Republican Era of 1920-30s China reflected the uncertain period of openness and prosperity on the eve of impending war.
A look into how plagiarism is stifling creativity in China. Examining why it is such a big problem and if it can be prevented?