Sprite China brings basketball star Kobe Bryant and popstar Jay Chou together to have a music battle with the latter getting a little more than he bargained for.

Ed Hardy, an American apparel brand known for pioneering tattoo fashion, pair with Y&R Beijing to produce creative "Tattoo without needles" prints

Tencent continues to strengthen its brand image with the friendship themed "Brothers" microfilm, building upon their family themed microfilm released in 2011

Dove Chocolates created a viral campaign to celebrate Chinese Valentine's Day. It follows a man on a quest to build a carriage to impress the girl he loves.

A new range of print advertisements has been created to promote Beijing Sports Radio's live commentary of some of the world's biggest sporting events.

Cadbury commissioned a TV commercial that showing Buddhist Monks dancing around with Helium balloons, it led to Western netizens calling the ad offensive.

General Electric (GE) created 3 stylish animations based on Chinese fables to encourage businesses to combine imagination and technology to better our world.

Famous Hong Kong watch maker Solvil et Titus has launched a new TV advert with a romantic story targeting the hearts of Chinese and Asian citizens respectively.