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chinaSMACK interviews Jenny Chen from Wieden + Kennedy (Shanghai). We find out about her experiences at the agency and what it is like to create work for Nike.
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Leading authority on marketing in China, 'Tom Doctoroff' talks to chinaSMACK about Chinese consumers, the role of confucian values, and his olympic torch run.
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chinaSMACK talks to Adam J Schokora, founder and CEO of China's leading creative agency, 'NeochaEDGE'. The agency attracts the top creative talent from China.
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We speak with Pete Heskett of JWT as part of our series of interviews with the "Mad" men and women earning their keep in China's flourishing advertising industry.
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The first in an all new series of interviewing the creative men and women that earn their keep within the up and coming Chinese Advertising Industry.
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These Chinese advertising posters from Republican Era of 1920-30s China reflected the uncertain period of openness and prosperity on the eve of impending war.
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A look into how plagiarism is stifling creativity in China. Examining why it is such a big problem and if it can be prevented?