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One of the hottest upcoming creative brands in China is Plastered. It creates t-shirts that capture the essence of China. We interview the man behind the magic.
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Business magazine "The Economist" questions the rise of China as part of its award-winning, "Where do you stand?" advertising campaign to attract new readers.
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Heineken's new 'legandary guy' is wooing a date in a Chinese restaurant. Not a Chinese commercial but certainly an enjoyable one.
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Leading authority on marketing in China, 'Tom Doctoroff' talks to chinaSMACK about Chinese consumers, the role of confucian values, and his olympic torch run.
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Funny commercials teaching Chinese white-collar workers discreet methods of scratching an itch on various parts of the body, advertising Sanjiu anti-itch cream.
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Seemingly randomly, fast-food giant 'KFC' has decided to launch an Irish whiskey flavoured chicken meal on its menu in the Middle Kingdom.
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chinaSMACK talks to Adam J Schokora, founder and CEO of China's leading creative agency, 'NeochaEDGE'. The agency attracts the top creative talent from China.
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Iconic American jeans brand, 'Lee' is bringing the street-style of NYC's Brooklyn district to the streets of China. Ethan Ruan is fronting the new campaign.