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Condom manufacturer Durex overcame cultural boundaries in Taiwan to promote safe sex. It placed a fortune telling machine called Xerud in bars and clubs.
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chinaSMACK speaks to Ogilvy China's Chairman T.B. Song and CEO Shenan Chuang about the agency's challenges and successes in their first 20 years in China.
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German car manufacturer Volkswagen has developed some very creative front cover pages for the Chinese fashion magazine 1626 to promote the People's Car Project.
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China's biggest brands are using the power of storytelling to connect with their audiences. We discuss and review some of the recent story-centric commercials.
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We speak to the M&C Saatchi's China CEO about her career in advertising, thoughts on the Chinese advertising industry and the teachings of Confucius.
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Adidas has installed punchbags in a Shanghai subway station to relieve the stress of commuters as part of its new Chinese ad campaign 'Don't Waste Your Wait'.
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Hu Ge has devised another hilarious spoof commercial for the 7UP based on the Snow White fairytale. The video is already very popular amongst Chinese netizens.
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China's leading online clothing retailer, VANCL, has launched a new TV ad for its 29 Yuan t-shirts, that is based upon the Mastercard 'Priceless' commercials.