-
Dell has created a campaign on RenRen challenging people to draw their true romance dreams. Titled 真心“画”大冒险,a pun on the Chinese name the game "Truth or Dare".
-
Latest UKTI Trade Mission sees two of the UK's highly respected Ad Agency Chief Execs come to China to promote brand internationalisation between the two countries
-
Yili, China's leading dairy brand, launches new emotionally engaging brand campaign "Let's Olympic Together" to uncover ordinary peoples' extraordinary stories
-
Brand expert Jack Derong talks about rapid brand expansion in China and what these brands should do to ensure they don't damage their image due to poor service
-
Nestlé Ice Cream launch massively interactive digital campaign to promote BenNaNa, a peel-able ice cream, to the young and young at heart during the summer months
-
Ice Dew has launched a new TV commercial ahead of the London Olympics with an idea showing that we are made of 60% water - without Ice Dew we are the half man.
-
Philips breaks away from the usual style of advertising in the male grooming & shaving category to take viewers on a technologically advanced sci-fi like adventure
-
Tropicana adds another celebrity spokesperson to their roster in latest campaign to spark more appeal with young urban Chinese and educate them on products benefits