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Coca-Cola, Ogilvy & Mather (Shanghai), and Jonathan Mak teamed up to create new imagery celebrating the happiness that comes with sharing a bottle of Coke.
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The Alpenliebe brand from Perfetti Van Melle seek to show the softer side of their products to the Chinese public and work with BBH China to produce new TVC
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"Hold住" quickly spread across the internet and now it is being used in advertisements. Presented in this post is a small selection of some ads utilizing the phrase.
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Ogilvy & Mather Hong Kong created a campaign for the China Environmental Protection Foundation featuring animal suicide. It asks if nature has had enough.
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An American advertising producer, John Beret, goes to Shanghai to try and sell fast food to the Chinese people. An endearing portrait of a modern day "Mad Man".
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Chinese society is becoming isolated due internet surfing, Family Care For Grassroots Community created an outdoor installation to raise awareness about the issue.
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The North Face is encouraging city dwellers to ditch sitting in front of a screen and head to the both tranquil and thrilling experiences of the great outdoors.
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Save the Children enlist Linksus to help in the fight against child exploitation and address the large number of street children found across China and the world