Scannable MG Car with massive QR code on its roof lets passersby scan and access car pricing and specification information via mobile optimised mini-site

Chevy set up interesting outdoor activation on one of Shanghai's most popular shopping streets, leveraging on their link with the Transformer movie franchise

'China Auto Rental', China's largest car rental service provider, explicitly shows why you should be renting instead of taking public transport with funny poster

How evolutionary models give marketers the ability to see how selected strategies will work out against competitors, and lets them see achievable market share gains

Discussion with Jack Derong on the 'A Green Dream' project and how communication designers can use their skills to make a positive contribution to society

Ensuring a brand's communication proposition appeals to consumers should be of paramount importance and act as the foundation for communication to be built upon

Attended by up to 40 senior creatives from top advertising agencies, Portfolio Night 12 calls on young creative hopefuls to show off their advertising portfolios

The latest interview with Executive Creative Director Juggi Ramakrishnan of Ogilvy & Mather Advertising, Beijing. Miguel and Juggi met up to talk about advertising.