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Scannable MG Car with massive QR code on its roof lets passersby scan and access car pricing and specification information via mobile optimised mini-site
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Chevy set up interesting outdoor activation on one of Shanghai's most popular shopping streets, leveraging on their link with the Transformer movie franchise
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'China Auto Rental', China's largest car rental service provider, explicitly shows why you should be renting instead of taking public transport with funny poster
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How evolutionary models give marketers the ability to see how selected strategies will work out against competitors, and lets them see achievable market share gains
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Discussion with Jack Derong on the 'A Green Dream' project and how communication designers can use their skills to make a positive contribution to society
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Ensuring a brand's communication proposition appeals to consumers should be of paramount importance and act as the foundation for communication to be built upon
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Creative campaign raises Chinese public awareness of the serious and detrimental effects of verbal abuse using a range of social media, a mini-site and an event
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Interview with Laure de Carayon on the upcoming China Connect event in Paris, detailing the focus of this year's edition and what's in store for attendees
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“The Lighter Side of China”, a compilation of Kronick’s columns on the beijinger, reveals the entertaining life experiences that expats may face when living in China.
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PepsiCo launch yearly 'Bring Happiness Home' campaign, driving integration to a new level by using a range of platforms including WeChat and TMall to name a couple
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To celebrate Chinese New Year, British Airways launch festive campaign aimed at luring their 350,000 weibo followers to the airline's newly launched WeChat account.
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Infiniti is empowering social fans to share and unveil the all-new Q50 Eau Rouge concept car ahead of the official launch at the Detroit Motor Show on January 13th
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Zhejiang lady buys a 20 million RMB 13.3kt diamond ring on TMall, paying 5million RMB though online payment as a deposit, making headlines across China on 11.11
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British Airways takes on the role of an ambassador of British etiquette, bringing tips and advice to potential Chinese customers travelling to and from Britain.
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Blind protesters have shown up outside Pizza Hut locations across several Chinese cities to protest against the restaurant chain's controversial online video
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Runner-Up of 'The Voice of China Season 1', Momo Wu, stars in Pepsi's latest TVC 'Live For Now' and joins a long list of Asian super celebs promoting the product
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Quaker Instant Oats launch a new TVC promoting the product’s three main health benefits in the hope of educating consumers and encouraging trial of the product
Scannable MG Car with massive QR code on its roof lets passersby scan and access car pricing and specification information via mobile optimised mini-site
Chevy set up interesting outdoor activation on one of Shanghai's most popular shopping streets, leveraging on their link with the Transformer movie franchise
'China Auto Rental', China's largest car rental service provider, explicitly shows why you should be renting instead of taking public transport with funny poster
How evolutionary models give marketers the ability to see how selected strategies will work out against competitors, and lets them see achievable market share gains
Discussion with Jack Derong on the 'A Green Dream' project and how communication designers can use their skills to make a positive contribution to society
Ensuring a brand's communication proposition appeals to consumers should be of paramount importance and act as the foundation for communication to be built upon
Creative campaign raises Chinese public awareness of the serious and detrimental effects of verbal abuse using a range of social media, a mini-site and an event
Interview with Laure de Carayon on the upcoming China Connect event in Paris, detailing the focus of this year's edition and what's in store for attendees
“The Lighter Side of China”, a compilation of Kronick’s columns on the beijinger, reveals the entertaining life experiences that expats may face when living in China.
PepsiCo launch yearly 'Bring Happiness Home' campaign, driving integration to a new level by using a range of platforms including WeChat and TMall to name a couple
To celebrate Chinese New Year, British Airways launch festive campaign aimed at luring their 350,000 weibo followers to the airline's newly launched WeChat account.
Infiniti is empowering social fans to share and unveil the all-new Q50 Eau Rouge concept car ahead of the official launch at the Detroit Motor Show on January 13th
Zhejiang lady buys a 20 million RMB 13.3kt diamond ring on TMall, paying 5million RMB though online payment as a deposit, making headlines across China on 11.11
British Airways takes on the role of an ambassador of British etiquette, bringing tips and advice to potential Chinese customers travelling to and from Britain.
Blind protesters have shown up outside Pizza Hut locations across several Chinese cities to protest against the restaurant chain's controversial online video
Runner-Up of 'The Voice of China Season 1', Momo Wu, stars in Pepsi's latest TVC 'Live For Now' and joins a long list of Asian super celebs promoting the product
Quaker Instant Oats launch a new TVC promoting the product’s three main health benefits in the hope of educating consumers and encouraging trial of the product
Clearly not paid content haha It's just showing off an ad, made by a Chinese based agency, that is endorsed by a celebrity ...9 years ago»
Hey, sorry about that. We have just added the link right above the video. ...10 years ago»
extremely clever ...10 years ago»
My favourite one of the lot is the student's baseball mound concept for ESPN radio ...10 years ago»